Choosing a Casino

If, like us you sometimes struggle to see the wood for the online casino trees then bear with us while we try and give you some pointers to help you work out what to look for.

We have been playing in the various carnations of these casino's for many years now. In that time, the user experience has changed dramatically. Players have justifiably become demanding in this space. We also want the best. The key areas we believe are crucial to the overall online gaming experience are as follows:

Power and scruples of the brand - we have chosen ONLY the online casino's that we believe are truly reputable. As you will see from the individual reviews, most of the casino's are either wholly owned by, or a division of company's who trade on a variety of the London stock markets. They are invariably independently audited by top 5 accounting practices so we feel more than happy to vouch for them.

Next up are the financial implications - be they payout terms and or bonuses for playing. We urge our players to be cautious of the offers the casino's use to encourage you to play on their various games. At Casino Options we do all we can to walk you through the perils of taking up certain offers. In some of them there is too much small print that often renders the offer meaningless. We will highlight the best, most transparent offers for you. Additionally, you should look at the casino's who have the very best payment terms. Over the last 18 months or so these processes have become much more diligent, and again, when playing with the reputable brands, you should feel comfortable that your money will bounce back into your account or onto your card instantaneously.

Aesthetics & Platform - the look and feel is very important to us when we choose a casino to go and play in. Obviously we all have our favourites be they brands, colours or variety of games. Boss Media, Playtech, Orbis, MicroGaming and Traviss tend to provide the back end. Many of them are comparable so we guess it's a case of pick a few, play them and get the feel of which one suits you best. Win big and we're sure you will enjoy any of them!!

Customer Service has improved in many of the casino's over the last year. Several of them have incorporated instant chat which has revolutionised customer service and support. The quality of the download product is often that bit superior to the instant plays, but regardless of which route you choose, rest assured that they guys at the end of the phone, email or IM are there to help.

Finally, you need to choose the casino that offers you the best choice of games, and is easy enough to navigate between each of them that you have a preference for. We often find it infuriating to have to go back to the lounge before moving onto a new game, but in a bricks and mortar casino that is often what you have to do. In some of the casino's once you have played certain games and have them downloaded it is even easier to hop around between them.

In the overall scheme of things though the best suggestion by some way is to get out there, play in a few - win a few quid, lose a few quid and make your own call based upon a number of the parameters we have highlighted above!!!

Either way, we wish you luck.